- Get personal with your customer service by collecting and organising data that can be used to fine tune the service to each individual. You need to be aware of your customers and use the information to provide a personalised service that customers will appreciate time and time again.
- Provide authentic products and recognise that services and products aren’t always 100% perfect. Foods and products don’t have to look pretty, they need to provide goodness and make customers happy and confident in their purchases. Show the goods in their true light – use everyday models, everyday companies and provide genuine and believable details about your services.
- Cheaper production is one way manufacturers are able to cope with the current economic decline. The cost of sophisticated robots that can work alongside human workers has been reduced. Cut costs and pass the savings onto the customer.
- Optimise your business for mobile living. Smartphones are now more common than PCs and unlike the PC they can be used anywhere the customer goes. Ensure your business is mobile too, with mobile websites, apps, mobile wallet and the latest advances made using mobile technology for consumers.
- Provide a way for your customers to escape the stresses of urban life. Customers are moving away from life in the cities and seeking relaxation and fun in a calmer more natural environment. Whether you provide accessories, furniture, art, clothing or services take on the organic side of life and give consumers what they are looking for.
Wednesday, 24 April 2013
Customer trends to look out for in 2013 – Part Three
Want to improve customer satisfaction and take your business to the next level? We have another five tips on the customer trends that will help you succeed:
Come back tomorrow for five more tips on the customer trends in 2013.